New ultra-low spirit from William Grant & Sons

Scots distillers William Grant & Sons has created ATPOIA, its first ultra-low alcohol spirit.

Made from natural distillates, flavours and extracts, the ultra-low alcohol spirit is bottled at 0.5% ABV and is available in two distinctive flavours: Spiced Citrus and Wild Blossom.

The flavour is achieved through natural distilltion and botanical extraction to build layers of taste complexity and sophistiction. Perfectly suited for mixing, ATOPIA is best served with your favourite tonic and garnish.

For those choosing to be more mindful in their drinking, an ATOPIA & Tonic contains 75 times less alcohol than Gin & Tonic.

ATOPIA Spiced Citrus reflects the tastes of the seasons, zesty citrus meets gentle spice for a refreshing and rounded finish. Perfectly matched with Indian tonic water and garnished with a slice of orange.

ATOPIA Wild Blossom is wild by name and by nature, where green apple meets floral notes with a hint of smokiness. Expertly partnered with Mediterranean tonic water and garnished with slice of green apple.

The ATOPIA liquid was created by Lesley Gracie, award-winning, Master Distiller at William Grant & Sons.

Lesley wanted to create an accessible yet special flavour profile to elevate the moderated drinking experience.

Lesley said: ‘ATOPIA is a special liquid that uses our distilling and blending expertise to create a new generation of spirits. Inspired by the more mindful, lifestyle choices of today’s consumer, the exquisite liquid comes in two perfectly balanced flavours.

‘The distillates have been selected and combined with care and precision, meaning you can pick out each flavour separately whilst no one flavour dominates over the other.

‘We’ve used our distilling heritage and expertise to ensure no compromise on flavour is experienced when drinking the ultra-low alcohol spirit. The flavour is full, from first tste to finish.’

Tom Stannard, global marketing manager, William Grant & Sons, added: ‘We are extremely excited to be launching our first ultra-low alcohol spirit, ATOPIA. Moderation shouldn’t feel like a compromise. It should enble you to do more and with ATOPIA, people can now fully embrace mindful consumption.’

ATOPIA can be purchased from Sainsbury’s and Ocado from this week, RRP £25.

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