Noodles are a favourite with people of all ages, and they’ve been given an even tastier twist thanks to Quality Meat Scotland and Specially Selected Pork.
Specially Selected Pork is assured pork from Scotland. In a nutshell, Specially Selected Pork is from specific animals that are sourced from selected farms, adopting best practice including animal welfare and natural production methods.
Quality Meat Scotland (QMS) has been awarded £125,000 to help fund a brand new marketing and public relations campaign to promote Specially Selected Pork.
The campaign will highlight pork as a healthy and easy-to-cook ingredient which is also great value for money at a time of year when shoppers are watching their cash and healthy eating is also high on the agenda.
Rural Economy Secretary Fergus Ewing said: ‘Specially Selected Pork is farmed and produced in Scotland and is valued for its high-quality provenance.
‘I am delighted to award £125,000 to enhance Quality Meat Scotland’s Go Places with Pork campaign to promote the brand further and to encourage more people to buy and eat this healthy and tasty source of protein.’
To mark the Go Places with Pork campaign, we are bringing you a series of tasty recipes over the next week.
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